The offer
Your Fractional Head of Growth
One senior operator who owns the pipeline number end to end: outbound, demand generation, RevOps, and paid. Strategy and execution in one seat, from week one.
The short answer
A Fractional Head of Growth is a senior growth operator embedded part-time to own your go-to-market motion, with strategy and hands-on execution in one seat. Groflo runs outbound, demand generation, RevOps, and paid for $9,000/mo, about 57% less than a full-time hire, with no equity, no ramp, and no recruiting overhead.
The math vs a full-time hire
The same ownership, 57% of the cost.
Full-time hire
Head of Growth, Series A-B
$230-280K loaded, year one
- $185-200K base, plus benefits, payroll tax, and recruiting
- 3 to 6 months to hire and ramp
- Equity grant on the cap table
- Severance and benefits overhead
- One person, one bandwidth
Groflo, fractional
Senior operator + full GTM stack
$108K per year · $9K / mo
- Productive in week one, no ramp
- No equity, nothing on the cap table
- No severance, no benefits load
- Owns the pipeline number end to end
- Strategy and execution in one seat
~57% less than a full-time hire, for the same ownership of growth. No ramp, no recruiting, and you can scale the engagement up or out as the motion proves itself.
What Groflo owns
The full go-to-market motion.
Run the whole engine, or plug into the gap you have. Each area feeds the others.
ABM & Outbound Marketing
Reach your named accounts with outbound that books meetings, not impressions.
Learn moreRevOps & HubSpot Optimization
Make HubSpot tell the truth: clean pipeline, clean attribution.
Learn moreDemand Generation Planning
A demand plan that creates pipeline, not just captures it.
Learn moreSEO / AEO & Content Engineering
Get cited by AI search, not just ranked on Google.
Learn morePaid Social (LinkedIn)
LinkedIn budget aimed at your account list, measured in pipeline.
Learn morePaid Search (Google Ads)
Capture high-intent demand with spend wired to revenue.
Learn moreHow it works
Live in weeks, not quarters.
Month one
GTM build sprint
Stand up the infrastructure: RevOps and tracking, outbound and enrichment, the demand plan. The engine goes live fast, not after a quarter of discovery.
Month two
Activate & tune
Sequences and campaigns go live. Messaging tested by persona, channels tuned to cost-per-pipeline, reporting wired to revenue.
Month three+
Build-and-run
Scale what works, cut what doesn't, and expand into adjacent channels. You own a documented engine, with a senior operator running it.
Engagement
One retainer. The whole motion.
Engagement
- Monthly retainer
- $9,000 / month
- Initial term
- 6 months, then quarterly renewal
- Month one
- GTM build sprint included
- Scales to
- Full build-and-run
Tooling and ad spend billed separately. Clean, with no markup and no percentage of spend.
See where your pipeline leaks.
A 30-minute strategy call. Real gaps, prioritized, no pitch.
Book a Strategy CallFAQ
Common questions.
What exactly do I get for $9,000/month?
A senior operator who owns your pipeline number end to end: strategy and execution across outbound, demand generation, RevOps/HubSpot, and paid. Month one is a GTM build sprint, and after that it's a build-and-run engagement. Tooling and ad spend are billed separately, with no markup.
How is this different from hiring an agency?
The person who sells you is the person who does the work. No junior handoff. I own pipeline and revenue, not clicks and MQLs. Flat fee, no percentage of ad spend, transparent pricing. One accountable operator instead of an account-management layer.
How is this different from a full-time hire?
Same ownership of growth, about 57% of the cost, productive in week one instead of after a three to six month search and ramp. No equity on the cap table, no benefits or severance overhead, and you can scale up or out as the motion proves itself.
What's the commitment?
A 6-month initial term, enough for the build sprint and the engine to produce real pipeline, then it renews quarter to quarter. No equity and no benefits overhead, so you reassess at each renewal.
Who is this for?
Series A and B B2B SaaS with product-market fit whose founder-led growth has hit its ceiling, and who need senior growth ownership now but can't yet justify a $250K+ full-time hire.
Do you bring a team, or is it just you?
You get one accountable senior operator. Where extra hands help, I direct lean execution and AI-native tooling rather than carrying agency overhead, so you're paying for senior ownership, not a bench.
See where your pipeline leaks.
Book a 30-minute strategy call. I'll walk your outbound, demand, RevOps, and paid setup and hand you the real gaps, prioritized. No pitch.